Craft Beer Labels

Craft beer labels are labels used for beer produced by independent breweries that specialize in producing small batches of beer using traditional brewing methods. These labels are designed to reflect the unique and creative nature of craft beer and are often more colorful and artistic than labels used for mass-produced beers.

These labels may also feature unique illustrations or designs that reflect the personality of the beer or the brewery. They may also include information about the ingredients used in the beer, the brewing process, or the story behind the beer.

If you would like to test any of our quality materials, you can order a sample pack to get a feel of what material or adhesive works best for you:


Name and address of the brewer or importer: The label should include the name and address of the brewery or importer responsible for bringing the beer to market.

Brand name and logo: The label should clearly display the name and logo of the brewery or beer brand.

Alcohol content: The alcohol by volume (ABV) percentage should be displayed on the label.

Ingredients: This lists the ingredients used to make the beer, including the types of hops, malt, yeast, and other additives.

Net content: The label should indicate the amount of beer in the package, typically in volume (e.g. liters, milliliters, ounces, etc.).

Nutritional information: Some countries require information on the nutritional content of the beer, including the number of calories and carbohydrates.

Health warnings: In some countries, a health warning or cautionary statement may be required, particularly for pregnant women or individuals who should avoid alcohol.

Production information: The label may include information about the beer’s production, such as the date it was brewed or bottled, the batch number, or other product information.

Contact information: The label should include contact information for the brewery or company that produces the beer, such as an address, phone number, or website.

Custom-Made Craft Beer Labels

Do you need a custom-sized label to fit your specific craft beer bottles? We have a large collection of non-stocked made-to-order sizes which can be ordered in boxes of 500 sheets. You can have these custom-made in any material too, to ensure your label is exactly the perfect fit for your branding and company image.

It is very simple to order one of our made-to-order sizes, simply head to our custom-made-to-order label page, and select your size, labeling material, and quantity. If you cannot see the size you need on our list, give us a call at 03301118484, or email us at, and we can look at getting you a quote for your own personalised cutter which you can use for all future purchases with us

Alternatively, we have Roll Labels

Roll labels are labels that are supplied in a roll form, with multiple labels printed on a continuous roll of material. Roll labels can be used for a variety of purposes, such as product labeling, barcode labeling, and packaging labeling.

Roll labels can be made from a variety of materials, including paper, polypropylene, and more, depending on the application and intended use of the label.

So why use a roll label? 

  • Customisation: Roll labels can be produced in a variety of sizes, shapes, and designs, allowing for a high level of customization. This is particularly important for craft beer producers who often have unique branding and label designs that they want to incorporate into their products.
  • Cost-effective: Roll labels are typically more cost-effective than other labeling methods, especially for larger quantities of labels. This can be particularly advantageous for craft beer producers who may produce smaller batches of beer.
  • Easy to apply: Roll labels are designed to be easy to apply, especially when using a label dispenser. This can help to save time and increase efficiency in the labeling process.
  • Durable: Roll labels can be made with durable materials and adhesives, making them resistant to moisture, heat, and other environmental factors that can affect the quality of the label.
  • Branding: Roll labels can help to enhance the branding of a craft beer product. The labels can be printed with custom designs and branding to help distinguish the product from competitors and create a memorable visual identity.


Custom Printed Craft Beer Labels

Do you need your craft beer custom printed? We have a print service available for you to use. All you have to do is select the following options:

1. Shape

2. Print type (either in colour or black only)

3. Material 

4. Quantity

We will have your design printed onto our labels. If you are unsure of lead times, get in contact with one of our helpful staff members via our website live chat and email: Or give us a call on 0330 111 8484.

You can also email your artwork to our above email address if you are having trouble attaching it to your order. 

Where can you put a Craft Beer Label on a bottle?


Front label – This is the most common placement for a craft beer label, and it is usually located in the center of the bottle’s front surface. The front label typically includes the beer name, brewery name, beer style, ABV, and any other pertinent information.

Back label –  The back label is typically used to provide additional information about the beer, such as tasting notes, ingredients, and brewing process. It can also include government warnings and other regulatory information.

Neck label – The neck label is located at the top of the bottle, just below the cap. It is a smaller label that can include the brewery name or logo, beer name, or other design elements.

Side label –  Some breweries choose to place a label on the side of the bottle, either in addition to or instead of a front label. This allows for more space for design elements or additional information.

Labelling Materials for Craft Beer Bottles


Waterproof Polyester Labels

Waterproof labels are good for beer labels because they offer excellent resistance to moisture and humidity. When beer bottles are stored in refrigerators or ice buckets, they can be exposed to condensation or moisture, which can cause paper labels to peel or become damaged. This can make the label difficult to read and can detract from the overall appearance of the bottle.

Matt White Paper Labels

Matt white paper labels have a clean, modern look that is well-suited to beer labels. They provide a non-glossy, uncoated finish that can help to give a natural or vintage feel to the label. Matt white paper labels are also generally more cost-effective than other label materials. This makes them a great option for smaller craft breweries or for limited edition or seasonal beers where cost is a consideration.

Gloss White Paper Labels

Gloss white labels have a shiny finish that can make the label stand out on the shelf. This can be especially beneficial for brands that want to create a premium or high-end image. These labels offer a high-quality print too with vibrant colours and sharp clear text.

Size Guide


Use the slides below to search for ideally the perfect size for the 3 most popular lager bottle sizes. Whether you want rectangle labels or a single wrap-around label. You can click the button to search our made-to-order section for the sizing you choose or select our recommended stocked sizing at the bottom of this page.

Rectangle Label

Wrap Around Label

How to Order

We have our suggested stocked waterproof products, however if you would prefer something different read through our Label Materials and Made-To-Order section. Once ordered you can use our free templates (if you struggle with templates visit our YouTube channel for tutorials, alternatively we have a Lay-Out Service).

We also offer printing solutions whether you would like these on sheets, or rolls for larger quantities with extra finishing options.